Chrome for iOS can now talk to Physical Web devices

Another notable improvement in Chrome 44 for iOS is the ability to move back and forward between web pages by swiping left and right.


With this update, such devices can communicate with Chrome for iOS users through the iOS Today view. Once you have enabled Physical Web within Chrome, the new widget will then start scanning for broadcasted URLs and show you results on your smartphone using the estimated proximity of beacons to rank content for easy use.

Google has updated its Chrome browser for iOS with support for its Physical Web standard, which allows smart devices to communicate with your phone without the need for other apps.

What this means for Physical Web is better visibility and increased potential for adoption. Google’s Physical Web is an open source online specification project that targets to build a protocol. It would be a pain to have a multitude of apps for interacting with all the smart devices threatening to come into your life over the next few years. You may still prefer an app for more in-depth interactions like controlling your home thermostat or lighting system.

Neat, right? No more hunting out those tiny back or forward buttons.

One particular new feature catches the eye, however.

The feature is pretty intuitive and works similarly to what Safari has offered since iOS 7. Easy swiping gestures can be used to flick between open tabs, making it easy to browse multiple sites at the same time. The difference with Chrome is you don’t have to scroll down the page and wait for the buttons to disappear the way you do with Safari.

In addition to this, you can also take advantage of Chrome’s Incognito mode which keeps your browsing history private.


The iOS platform is something of a odd playground for app developers who have to be very careful not to tread on the toes of Apple when coming up with their own software.

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