Facebook to add ‘dislike’ button

At times, the use of the dislike button may not mean the same for all or may indicate displeasure over a post and may negatively affect the one posting it.


During a Townhall Q&A, Mark Zuckerberg was asked when other options besides the “like” button would be added to the social media network.

“But we have an idea that we think we’re getting ready to test soon, and depending on how that goes, we’ll roll it out more broadly”.

In the past, Facebook has been trying to evade the possibility of building a “Dislike” button over worries that users would only seem like they are voting up or down on posts like a casual affair.

Zuckerberg says it won’t be a “Dislike” button exactly. “Good Lord – “dislike” on that would be a huge flaming mess”, Williamson said. Having the ability to vote down the thoughts and uploaded memories of others would chip away at the Like-friendly environment that Facebook has build over the years. Now that Facebook’s “news feed” is a finally living up to its name as a way of sharing news, publishers will be able to access clear analysis of how their content if being perceived, and they can adapt accordingly. Zuckerberg said that implementing it on the site has turned out to be “surprisingly complicated”.

“If you are expressing something sad…it may not feel comfortable to “like” that post, but your friends and people want to be able to express that they understand”, Zuckerberg commented.

Facebook has been cautious in how it launched the new sentiment option because it was concerned about how it would be used. Hence, for such events where friends can express their empathy or concern, Facebook is building a new button considering all these parameters.

Facebook currently generates in excess of 4.5 million “Likes” every single day and more than a billion users around the world are signed up to the social network.

In response, Facebook confirmed they will work with the Germany ministry “to develop appropriate solutions to counter xenophobia and racism and to represent this online”.

Yes, it will be a helpful way to express sympathy.


Some analysts though aren’t convinced that Facebook will end up launching a “dislike” button. This demand for a dislike button on the social media site has been going on for years.

Marl Zuckerberg